From AdAge comes word that a group of Democratic admen are gathering their mighty forces to help turn the electoral tide this November. Naturally, being admen, they are convinced they will bring life, energy and truth to the political airwaves (just as they have for soda pop, detergent and Axe Body Spray) by tackling such issues as global warming and women’s rights for down-at-the-heel groups like MoveOn and such. And there is an historical counterpoint to their efforts — the Tuesday Team that worked so effectively for Ronald Reagan back in 1984. But there is one key difference:
Unlike the members of Tuesday Team, who volunteered, members of the new team would receive nominal payments for ideas that get produced.
Which is quite funny…because it seems that in the “reality based community,” it’s not about the ideas you’re selling, but the hours you can bill.
