Bearing Drift Launches New Website on Independence Day

FOR IMMEDIATE RELEASE
July 4, 2016

Contact:
Jim Hoeft, Editor-in-Chief
[email protected]

Bearing Drift Launches New Website on Independence Day

Site optimized for mobile devices

Chesapeake, Va. – A new BearingDrift.com launches on Independence Day, offering readers a richer digital experience geared to tablet and smart phones. Virginia’s leading conservative website, now also includes faster and smoother navigation and readability in addition to the solid, thoughtful content offered by the site for more than a decade.

“As the leader in providing political content from the center-right perspective in Virginia, we knew it was time for Bearing Drift to significantly invest in an enhanced design to take the site to the next level. This isn’t simply a site redesign, it’s an evolution of our digital strategy to create an online destination for robust political discussion. Our goal is to make Bearing Drift a must-read daily destination through ease of access on multiple devices” said Jim Hoeft, founder and editor-in-chief of Bearing Drift.

Hoeft continues: “Now, more than ever, it’s important for us to deliver content that is not only truthful and accurate, but also presented in a way that reflects how our readers consume new media. With our flagship website and our other platforms all optimized and working together, our readers and listeners will have easy access in the format they choose to get our content.”

This next generation website represents the continued digital evolution of BearingDrift.com. The site now offers all of its digital destinations in the mobile-first format, including weekly podcast “Virginia Politics on Demand,” newsletter “The Last Word” and radio show “The Score.”

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Bearing Drift is Virginia’s most read conservative website, providing news and commentary from across the Commonwealth. It is viewed more than 100,000 times per month, and is the only conservative news source to bridge the web, newsletter, radio, social media and podcasting formats. Bearing Drift is part of Virginia Line Media LLC, which also produces the weekly radio program, “The Score” and the newsletter, “The Last Word.” Since 2004, Bearing Drift’s mission has been to inform the Virginia public about conservative politics and policy, providing news, commentary and analysis.

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