E.W. Jackson’s fundraising numbers surprise yet again

Counted out by the press even before his acceptance speech at the Republican convention earlier this year, GOP lieutenant governor candidate E.W. Jackson continues to show his fundraising strength. The final numbers will be released soon, but Jackson’s unofficial September haul looks like this:

* Over $260,000 raised
* 1175 individual donors
* Over $200,000 cash on hand
* Over $1 million raised since the campaign started

That last figure is telling. No one — including me — expected Jackson to raise this kind of money. Granted, Democrat Ralph Northam has raised more. The story there would be if he didn’t.

Jackson’s strength comes not from PACs and national lifelines, but from individual donors. So far, Jackson leads Northam in that category, 4089 to 3619. Jackson’s total does not include the 1175 September figure noted above. His combined total, then puts him in some rarified fundraising company. He’s got more individual backers than Bill Bolling (3948) and Leslie Byrne (4292) managed during their 2005 race for lieutenant governor. And Jackson has exceed Democrat Jody Wagner’s 2009 total (5181).

Bolling’s 2009 total of more than 11,000 individual donors is still the high water mark. But Jackson has done himself well by identifying and growing his own small dollar donor base. That’s not easy work.

And word is, Jackson will need every dollar that base can give. Within a week, Northam is about to unleash upwards of $1.5 million worth of negative ads on Jackson. It’s rumored to be very tough stuff — and not the sort of ads one would expect from a campaign confident of its chances on election day.

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